Sophia Begg, known online as Sopha Dopha, has launched a new collaboration with Australian fashion brand Glassons, titled the EDT Capsule 8 collection. The line is now available online and in select stores nationwide for a limited time.
Collection Highlights
The EDT Collection features 29 pieces designed to be mixed and matched or worn to elevate existing outfits. It combines curated structures and silhouettes with texture and modern softness, aiming to create a capsule wardrobe that stands out.
The collection includes tailored items with fluid draping and luxurious winter fabrics, such as the EDT Sheer Low Rise Tailored Pant and the EDT Low Rise Tailored Mini Short. The palette features powder baby blue, muted neutrals, and rich shades, contrasted with fringe, wool, and satin fabrics to achieve a modern, minimalist aesthetic.
Sophia Begg's Vision
Begg, who gained fame in lockdown for wearing a viral blue corset from Glassons, said the campaign strikes a balance between elevated and wearable. "I've always gravitated towards pieces that feel effortless but still make you feel confident the moment you put them on," she said. "That's what I love about being a part of the EDT campaign, it strikes that balance between elevated and wearable which is important in my own wardrobe – every look feels considered, but still like something I'd genuinely reach for."
Glassons' Perspective
Elektra Kordov, Head of Creative at Glassons, explained the brand's approach to the collection. "With every season of EDT, we want to build a capsule collection that feels luxurious in the most effortless way whilst remaining accessible to our customer," she said. "Every silhouette, fabrication and finish has been carefully considered, balancing refined tailoring with softer, more tactile elements to create pieces that feel timeless, versatile and designed to be worn season after season. It's about building a wardrobe that feels premium without the premium price tag."
The collaboration highlights Begg's evolution from influencer to business owner, and the collection is expected to become another viral moment in Australian fashion, similar to her iconic blue corset.
